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New Arrivals

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New Perfume Arrivals UAE

Every new fragrance brings a new experience worth exploring. The New Arrivals collection at The Fragrance Secrets brings together the latest designer launches, newly released Arabian perfumes, and the newest additions to our fragrance collection. Explore fresh arrivals before they become customer favourites and discover scents that have just landed in our store. Whether you're looking for the latest perfume trends, a recently launched fragrance, or something unique that stands out, this collection is updated regularly with the newest perfumes available online.

The Collection

Shop the Range

848 products
Club De Nuit Oud Parfum 105ml | Oud Fruity Woody Perfume
Armaf
105ML · Unisex
199.00 AED
Club De Nuit Untold EDP 105ml | Amber Woody Saffron Perfume
Bestseller
Armaf
105ML · Unisex
199.00 AED
Club De Nuit Urban Man EDP 105ml | Fresh Woody Spicy Perfume
Connoisseur Man EDP 100ml | Aromatic Fresh Woody Perfume
Armaf
100ML · Men
111.00 AED
Wanted Man EDT 100ml | Woody Aromatic Fresh Perfume
Hatem Man EDP 75ml | Aromatic Floral Woody Perfume
Rasasi
75ML · Men
69.00 AED
Marha Homme EDP 100ml | Citrus Aromatic Woody Perfume
Rasasi
100ML · Men
69.00 AED
Shaghaf Oud Tonka EDP 75ml | Sweet Amber Gourmand Perfume
Sale
Swiss Arabian
75ML · Unisex
185.00 AED250.00 AED Save 26%
Aoud Blue Note EDP 120ml | Oud Floral Woody Perfume
Mancera
120ML · Unisex
250.00 AED
Aoud Exclusif EDP 120ml | Oud Floral Woody Perfume
Mancera
120ML · Unisex
259.00 AED
Aoud Lemon Mint EDP 120ml | Oud Citrus Sweet Perfume
Mancera
120ML · Unisex
315.00 AED
Aqua Wood EDP 120ml | Fruity Woody Aromatic Perfume
Mancera
120ML · Men
245.00 AED
Red Tobacco EDP 120ml | Tobacco Spicy Woody Perfume
Mancera
120ML · Unisex
310.00 AED
Khadlaj Titan Eau De Parfum 100ML for Men | Spicy Amber Woody Perfume
Khadlaj Island Dreams Eau De Parfum 100ML Unisex | Oriental Citrus Musk Perfume
Khadlaj Island Eau De Parfum 100ML Unisex | Tropical Woody Amber Perfume
Sale
Khadlaj
100ML · Unisex
125.00 AED150.00 AED Save 17%
Lattafa Habik Eau De Parfum 100ML for Men | Aromatic Woody Amber Perfume
Kafu Al Nasr Amaran Eau De Parfum 100ML for Men | Fresh Aquatic Woody Perfume
Rasasi Hawas Atlantis Eau De Parfum 100ML Unisex | Aquatic Fruity Woody Perfume
Sale
Rasasi
100ML · Unisex
149.00 AED175.00 AED Save 15%
Rayhaan Azul Eau De Parfum 100ML for Men | Fresh Citrus Aquatic Perfume
Coastal India Extreme Eau De Parfum 100ml Unisex | Fresh Marine Floral Perfume
Sale
The Fragrance Secrets
100ML · Unisex
119.00 AED150.00 AED Save 21%
Muharib Alpha Le Falconé Perfumes Eau De Parfum 100ml | Aromatic Spicy Gourmand Perfume
The Fragrance Secrets
100ML · Unisex
199.00 AED
Qamarain For Him Amaran Eau De Parfum 100ml | Citrus Aromatic Woody Perfume
Qamarain For Her Amaran 100ml | Fragrance Secrets
Amaran
100ML · Women
199.00 AED
Just Landed

Why Shop This Collection

The New Arrivals collection is where our newest fragrances land first, updated regularly so you always see the latest launches and freshest additions. Here is what makes shopping our new arrivals worthwhile.

The Latest Launches

Every fragrance here is a recent addition, from new designer releases to just-arrived Arabian scents. It is the fastest way to see what is new and discover launches as they land.

Explore
New ReleasesLatest DropsJust Added

Be First to Discover

Get ahead of the crowd. Shopping new arrivals lets you find and wear standout scents before they become mainstream bestsellers, so you can build a signature that feels genuinely fresh.

Best For
TrendsettersEarly AdoptersFresh Picks

Updated Regularly

This collection refreshes often as new stock lands, so it is always worth checking back. Bookmark it to keep discovering the newest fragrances added to our range throughout the year.

Refreshed
OngoingSeasonalNew Stock

Something for Everyone

New arrivals span every style, designer and Arabian, oud, fresh, floral and sweet, for men, women and unisex, so there is always a new scent worth discovering, whatever you love.

Best For
MenWomenEvery Style
The Shop

Explore Our Shop Collections

Looking for something specific? Explore our other shop collections to find bestsellers, new launches, and limited-time offers across the full fragrance range.

What Customers Say

Loved by Fragrance Lovers

4.8

Based on 10,284 verified reviews

Your Questions, Answered

Frequently Asked Questions

What are the latest perfume launches in 2026?
Our New Arrivals collection is updated regularly with the newest fragrances to land, so it is the best place to see the latest designer and Arabian launches this year.
Which new fragrances are worth buying this year?
The New Arrivals collection gathers our freshest additions in one place, so you can browse the latest scents and discover new releases worth adding before they become bestsellers.
What new perfumes just launched in the UAE?
Browse our New Arrivals collection to see the perfumes most recently added, including just-launched designer releases and new Arabian scents, all available to ship across the UAE.
Can you recommend a newly released perfume for men?
Explore the New Arrivals collection and filter by men's fragrances for the latest launches. Our fresh, oud and woody families are great places to find a new signature scent.
How often do you add new perfumes?
We add new fragrances regularly as fresh stock arrives, so the New Arrivals collection is always worth checking back. Bookmark it to keep discovering the newest additions throughout the year.
Do you ship internationally?
Yes. The Fragrance Secrets ships across the UAE and also delivers to customers in the United States and Canada. Shipping options and delivery estimates are available during checkout.