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New Arrivals

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New Perfume Arrivals UAE

Every new fragrance brings a new experience worth exploring. The New Arrivals collection at The Fragrance Secrets brings together the latest designer launches, newly released Arabian perfumes, and the newest additions to our fragrance collection. Explore fresh arrivals before they become customer favourites and discover scents that have just landed in our store. Whether you're looking for the latest perfume trends, a recently launched fragrance, or something unique that stands out, this collection is updated regularly with the newest perfumes available online.

The Collection

Shop the Range

847 products
Chrome Legend EDT 125ml | Fresh Citrus Woody Perfume
Azzaro
Chrome Legend EDT 125ml | Fresh Citrus Woody Perfume
125ML · Men
119.00 AED
Azzaro Pour Homme EDT 100ml | Aromatic Fresh Woody Perfume
Azzaro
Azzaro Pour Homme EDT 100ml | Aromatic Fresh Woody Perfume
100ML · Men
119.00 AED
Sport Man EDT 100ml | Fresh Citrus Woody Perfume
Azzaro
Sport Man EDT 100ml | Fresh Citrus Woody Perfume
100ML · Men
119.00 AED
The Most Wanted Parfum 100ml | Woody Aromatic Amber Perfume
Azzaro
The Most Wanted Parfum 100ml | Woody Aromatic Amber Perfume
100ML · Men
239.00 AED
Aiyara Pour Femme EDP 100ml | Fruity Floral Musky Perfume
Rasasi
Aiyara Pour Femme EDP 100ml | Fruity Floral Musky Perfume
100ML · Women
59.00 AED
Aiyara Pour Homme EDP 100ml | Fresh Woody Spicy Perfume
Sale
Rasasi
Aiyara Pour Homme EDP 100ml | Fresh Woody Spicy Perfume
100ML · Men
59.00 AED69.00 AED Save 14%
Daarej Man EDP 100ml | Fresh Floral Woody Perfume
Rasasi
Daarej Man EDP 100ml | Fresh Floral Woody Perfume
100ML · Men
69.00 AED
Daarej Woman EDP 100ml | Floral Spicy Sweet Perfume
Rasasi
Daarej Woman EDP 100ml | Floral Spicy Sweet Perfume
100ML · Women
69.00 AED
La Yuqawam Ambergris Showers EDP 75ml | Green Woody Leather Perfume
Rasasi
La Yuqawam Ambergris Showers EDP 75ml | Green Woody Leather Perfume
75ML · Men
239.00 AED
La Yuqawam Orchid Prairie EDP 75ml | Floral Oud Sweet Perfume
Rasasi
La Yuqawam Orchid Prairie EDP 75ml | Floral Oud Sweet Perfume
75ML · Women
225.00 AED
La Yuqawam Tobacco Blaze PH EDP 75ml | Woody Amber Leather Perfume
Rasasi
La Yuqawam Tobacco Blaze PH EDP 75ml | Woody Amber Leather Perfume
75ML · Men
215.00 AED
Sar Lamaan Lavender Oud EDP 100ml | Lavender Oud Fresh Perfume
Rasasi
Sar Lamaan Lavender Oud EDP 100ml | Lavender Oud Fresh Perfume
100ML · Unisex
255.00 AED
Sar Lamaan Oud Ambre EDP 100ml | Oud Amber Fruity Perfume
Rasasi
Sar Lamaan Oud Ambre EDP 100ml | Oud Amber Fruity Perfume
100ML · Unisex
255.00 AED
Edge Woman EDP 100ml | Floral Woody Musky Perfume
Swiss Arabian
Edge Woman EDP 100ml | Floral Woody Musky Perfume
100ML · Women
149.00 AED
Rasheeqa EDP 50ml | Floral Green Musky Perfume
Sale
Swiss Arabian
Rasheeqa EDP 50ml | Floral Green Musky Perfume
50ML · Women
69.00 AED79.00 AED Save 13%
Shaghaf Oud Abyad EDP 75ml | Oud Amber Woody Perfume
Swiss Arabian
Shaghaf Oud Abyad EDP 75ml | Oud Amber Woody Perfume
75ML · Unisex
90.00 AED
Shaghaf Oud Elixir EDP 75ml | Oud Sweet Amber Perfume
Bestseller
Swiss Arabian
Shaghaf Oud Elixir EDP 75ml | Oud Sweet Amber Perfume
75ML · Unisex
139.00 AED
Shaghaf Oud Royale EDP 75ml | Oud Spicy Woody Perfume
Swiss Arabian
Shaghaf Oud Royale EDP 75ml | Oud Spicy Woody Perfume
75ML · Unisex
179.00 AED
Shaghaf Vanilla Toffee EDP 75ml | Sweet Gourmand Vanilla Perfume
Sale
Swiss Arabian
Shaghaf Vanilla Toffee EDP 75ml | Sweet Gourmand Vanilla Perfume
75ML · Unisex
199.00 AED234.00 AED Save 15%
Shaghaf Woman EDP 75ml | Fresh Floral Sweet Perfume
Swiss Arabian
Shaghaf Woman EDP 75ml | Fresh Floral Sweet Perfume
75ML · Women
249.00 AED
Abraaj Revere EDP 100ml | Woody Spicy Aromatic Perfume
Fragrance World
Abraaj Revere EDP 100ml | Woody Spicy Aromatic Perfume
100ML · Unisex
170.00 AED
Amber Fever EDP 120ml | Amber Sweet Woody Perfume
Sale
Mancera
Amber Fever EDP 120ml | Amber Sweet Woody Perfume
120ML · Unisex
300.00 AED560.00 AED Save 46%
Aoud Cafe EDP 120ml | Oud Coffee Woody Perfume
Sale
Mancera
Aoud Cafe EDP 120ml | Oud Coffee Woody Perfume
120ML · Unisex
259.00 AED279.00 AED Save 7%
Aoud Violet EDP 120ml | Floral Oud Woody Perfume
Mancera
Aoud Violet EDP 120ml | Floral Oud Woody Perfume
120ML · Women
230.00 AED
Just Landed

Why Shop This Collection

The New Arrivals collection is where our newest fragrances land first, updated regularly so you always see the latest launches and freshest additions. Here is what makes shopping our new arrivals worthwhile.

The Latest Launches

Every fragrance here is a recent addition, from new designer releases to just-arrived Arabian scents. It is the fastest way to see what is new and discover launches as they land.

Explore
New ReleasesLatest DropsJust Added

Be First to Discover

Get ahead of the crowd. Shopping new arrivals lets you find and wear standout scents before they become mainstream bestsellers, so you can build a signature that feels genuinely fresh.

Best For
TrendsettersEarly AdoptersFresh Picks

Updated Regularly

This collection refreshes often as new stock lands, so it is always worth checking back. Bookmark it to keep discovering the newest fragrances added to our range throughout the year.

Refreshed
OngoingSeasonalNew Stock

Something for Everyone

New arrivals span every style, designer and Arabian, oud, fresh, floral and sweet, for men, women and unisex, so there is always a new scent worth discovering, whatever you love.

Best For
MenWomenEvery Style
The Shop

Explore Our Shop Collections

Looking for something specific? Explore our other shop collections to find bestsellers, new launches, and limited-time offers across the full fragrance range.

Browse the Full Shop
Keep Looking

Explore More Fragrance Collections

Browse our main fragrance collections to discover perfumes by category, lifestyle, climate, and scent family, and find the perfect scent for every occasion.

Shop by Category Every way to shop, in one place Browse Shop by Lifestyle Office, date night, everyday Browse Shop by Climate Summer, humid, cooler days Browse Shop by Scent Family Fresh, oud, spicy, sweet Browse
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What Customers Say

Loved by Fragrance Lovers

4.8

Based on 10,284 verified reviews

Your Questions, Answered

Frequently Asked Questions

What are the latest perfume launches in 2026?
Our New Arrivals collection is updated regularly with the newest fragrances to land, so it is the best place to see the latest designer and Arabian launches this year.
Which new fragrances are worth buying this year?
The New Arrivals collection gathers our freshest additions in one place, so you can browse the latest scents and discover new releases worth adding before they become bestsellers.
What new perfumes just launched in the UAE?
Browse our New Arrivals collection to see the perfumes most recently added, including just-launched designer releases and new Arabian scents, all available to ship across the UAE.
Can you recommend a newly released perfume for men?
Explore the New Arrivals collection and filter by men's fragrances for the latest launches. Our fresh, oud and woody families are great places to find a new signature scent.
How often do you add new perfumes?
We add new fragrances regularly as fresh stock arrives, so the New Arrivals collection is always worth checking back. Bookmark it to keep discovering the newest additions throughout the year.
Do you ship internationally?
Yes. The Fragrance Secrets ships across the UAE and also delivers to customers in the United States and Canada. Shipping options and delivery estimates are available during checkout.