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New Arrivals

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New Perfume Arrivals UAE

Every new fragrance brings a new experience worth exploring. The New Arrivals collection at The Fragrance Secrets brings together the latest designer launches, newly released Arabian perfumes, and the newest additions to our fragrance collection. Explore fresh arrivals before they become customer favourites and discover scents that have just landed in our store. Whether you're looking for the latest perfume trends, a recently launched fragrance, or something unique that stands out, this collection is updated regularly with the newest perfumes available online.

The Collection

Shop the Range

848 products
Dar Malar Lamsat Malar Eau De Parfum Unisex | Citrus Oud Perfume
Dar Malar
Dar Malar Lamsat Malar Eau De Parfum Unisex | Citrus Oud Perfume
Unisex
179.00 AED
Ibrahim AlQurashi French Tobacco Extrait De Parfum 100ML Unisex | Aromatic Fougere Woody Perfume
Sale
Ibrahim Alqurashi
Ibrahim AlQurashi French Tobacco Extrait De Parfum 100ML Unisex | Aromatic Fougere Woody Perfume
100ML · Unisex
199.00 AED250.00 AED Save 20%
Paris Corner Perseviron Fig Hug Eau De Parfum 100ML Unisex | Fig Creamy Woody Perfume
Paris Corner
Paris Corner Perseviron Fig Hug Eau De Parfum 100ML Unisex | Fig Creamy Woody Perfume
100ML · Unisex
95.00 AED
Paris Corner Ministry Of Oud Romance Reverie Eau De Parfum 100ML for Women | Fruity Floral Musk Perfume
Paris Corner
Paris Corner Ministry Of Oud Romance Reverie Eau De Parfum 100ML for Women | Fruity Floral Musk Perfume
100ML · Women
120.00 AED
Dumont Paris Nitro Red Intensely Extrait De Parfum 100ML for Men | Fresh Amber Woody Perfume
Dumont Paris
Dumont Paris Nitro Red Intensely Extrait De Parfum 100ML for Men | Fresh Amber Woody Perfume
100ML · Men
150.00 AED
Rasasi Day Eau De Parfum 100ML for Women | Floral Woody Musk PerfumeRasasi Day Eau De Parfum 100ML for Women | Floral Woody Musk Perfume
Rasasi
Rasasi Day Eau De Parfum 100ML for Women | Floral Woody Musk PerfumeRasasi Day Eau De Parfum 100ML for Women | Floral Woody Musk Perfume
100ML · Women
89.00 AED
Maison Crivelli Hibiscus Mahajad Extrait De Parfum 50ML Unisex | Floral Leather Gourmand
Maison Crivelli
Maison Crivelli Hibiscus Mahajad Extrait De Parfum 50ML Unisex | Floral Leather Gourmand
50ML · Unisex
999.00 AED
Bohoboco Red Wine Brown Sugar EDP 50ML Unisex | Oriental Vanilla Perfume
Bohoboco
Bohoboco Red Wine Brown Sugar EDP 50ML Unisex | Oriental Vanilla Perfume
50ML · Unisex
399.00 AED
Nobile 1942 Café Chantant EDP 75ML Unisex | Floral Gourmand Perfume
Nobile 1942
Nobile 1942 Café Chantant EDP 75ML Unisex | Floral Gourmand Perfume
75ML · Unisex
550.00 AED
La Parfum Galleria Cocoa Kiss EDP 100ML | Chocolate Coffee Gourmand Perfume
Sale
La Parfum Galleria
La Parfum Galleria Cocoa Kiss EDP 100ML | Chocolate Coffee Gourmand Perfume
100ML · Unisex
149.00 AED199.00 AED Save 25%
La Parfum Galleria Princessa EDP 100ML | Fruity Chocolate Gourmand Perfume
Sale
La Parfum Galleria
La Parfum Galleria Princessa EDP 100ML | Fruity Chocolate Gourmand Perfume
100ML · Unisex
149.00 AED199.00 AED Save 25%
La Parfum Galleria Reve Rose EDP 100ML | Fruity Rose Gourmand Perfume
Sale
La Parfum Galleria
La Parfum Galleria Reve Rose EDP 100ML | Fruity Rose Gourmand Perfume
100ML · Unisex
149.00 AED199.00 AED Save 25%
La Parfum Galleria Pandan Whisper EDP 100ML Unisex | Creamy Gourmand Perfume
Sale
La Parfum Galleria
La Parfum Galleria Pandan Whisper EDP 100ML Unisex | Creamy Gourmand Perfume
100ML · Unisex
149.00 AED199.00 AED Save 25%
Ahmed Al Maghribi Meillure EDP 80ML for Women | Citrus Floral Perfume
Sale
Ahmed Al Maghribi
Ahmed Al Maghribi Meillure EDP 80ML for Women | Citrus Floral Perfume
80ML · Women
59.00 AED100.00 AED Save 41%
Davidoff Cool Elixir Parfum Intense 100ML for Men | Woody Aromatic Perfume
Davidoff
Davidoff Cool Elixir Parfum Intense 100ML for Men | Woody Aromatic Perfume
100ML · Men
210.00 AED
Arabiyat Prestige Nyla EDP 80ML Unisex | Floral Fruity Musky Perfume
Sale
Arabiyat Prestige
Arabiyat Prestige Nyla EDP 80ML Unisex | Floral Fruity Musky Perfume
80ML · Unisex
89.00 AED120.00 AED Save 26%
Swiss Arabian Tobacco 01 Extrait De Parfum 50ml Unisex | Long Lasting Luxury Perfume
Swiss Arabian
Swiss Arabian Tobacco 01 Extrait De Parfum 50ml Unisex | Long Lasting Luxury Perfume
50ML · Unisex
230.00 AED
Ahmed Al Maghribi Mosaic EDP 100ML | Gourmand Floral Woody Perfume
Ahmed Al Maghribi
Ahmed Al Maghribi Mosaic EDP 100ML | Gourmand Floral Woody Perfume
100ML · Unisex
100.00 AED
Armaf DUNESCAPE DUBAI Extrait De Parfum 100ML Unisex | Citrus Woody Musky Perfume
Armaf
Armaf DUNESCAPE DUBAI Extrait De Parfum 100ML Unisex | Citrus Woody Musky Perfume
100ML · Unisex
149.00 AED
Khadlaj Shiyaaka Snow EDP 100ML for Women and Men | Citrus Aromatic Fresh Perfume
Khadlaj
Khadlaj Shiyaaka Snow EDP 100ML for Women and Men | Citrus Aromatic Fresh Perfume
100ML · Unisex
129.00 AED
Ahmed Al Maghribi Hayana EDP 100ML for Women | Floral Fruity Vanilla Perfume
Sale
Ahmed Al Maghribi
Ahmed Al Maghribi Hayana EDP 100ML for Women | Floral Fruity Vanilla Perfume
100ML · Women
109.00 AED140.00 AED Save 22%
Al Nuaim Ignite Oud Attar Oil 9.9ML Roll-On | Woody Oriental Perfume Oil
Sale
Al Nuaim
Al Nuaim Ignite Oud Attar Oil 9.9ML Roll-On | Woody Oriental Perfume Oil
9ML · Unisex
25.00 AED35.00 AED Save 29%
Fragrance Secrets Muruj EDP 100ML for Women and Men | Oriental Woody Spicy Perfume
Sale
The Fragrance Secrets
Fragrance Secrets Muruj EDP 100ML for Women and Men | Oriental Woody Spicy Perfume
100ML · Unisex
28.00 AED60.00 AED Save 53%
Rayhaan Italia Pour Homme Eau De Parfum 100ML for Men | Aromatic Sweet Tobacco Perfume
Sale
Rayhaan
Rayhaan Italia Pour Homme Eau De Parfum 100ML for Men | Aromatic Sweet Tobacco Perfume
100ML · Men
94.00 AED120.00 AED Save 22%
Just Landed

Why Shop This Collection

The New Arrivals collection is where our newest fragrances land first, updated regularly so you always see the latest launches and freshest additions. Here is what makes shopping our new arrivals worthwhile.

The Latest Launches

Every fragrance here is a recent addition, from new designer releases to just-arrived Arabian scents. It is the fastest way to see what is new and discover launches as they land.

Explore
New ReleasesLatest DropsJust Added

Be First to Discover

Get ahead of the crowd. Shopping new arrivals lets you find and wear standout scents before they become mainstream bestsellers, so you can build a signature that feels genuinely fresh.

Best For
TrendsettersEarly AdoptersFresh Picks

Updated Regularly

This collection refreshes often as new stock lands, so it is always worth checking back. Bookmark it to keep discovering the newest fragrances added to our range throughout the year.

Refreshed
OngoingSeasonalNew Stock

Something for Everyone

New arrivals span every style, designer and Arabian, oud, fresh, floral and sweet, for men, women and unisex, so there is always a new scent worth discovering, whatever you love.

Best For
MenWomenEvery Style
The Shop

Explore Our Shop Collections

Looking for something specific? Explore our other shop collections to find bestsellers, new launches, and limited-time offers across the full fragrance range.

Browse the Full Shop
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Explore More Fragrance Collections

Browse our main fragrance collections to discover perfumes by category, lifestyle, climate, and scent family, and find the perfect scent for every occasion.

Shop by Category Every way to shop, in one place Browse Shop by Lifestyle Office, date night, everyday Browse Shop by Climate Summer, humid, cooler days Browse Shop by Scent Family Fresh, oud, spicy, sweet Browse
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What Customers Say

Loved by Fragrance Lovers

4.8

Based on 10,284 verified reviews

Your Questions, Answered

Frequently Asked Questions

What are the latest perfume launches in 2026?
Our New Arrivals collection is updated regularly with the newest fragrances to land, so it is the best place to see the latest designer and Arabian launches this year.
Which new fragrances are worth buying this year?
The New Arrivals collection gathers our freshest additions in one place, so you can browse the latest scents and discover new releases worth adding before they become bestsellers.
What new perfumes just launched in the UAE?
Browse our New Arrivals collection to see the perfumes most recently added, including just-launched designer releases and new Arabian scents, all available to ship across the UAE.
Can you recommend a newly released perfume for men?
Explore the New Arrivals collection and filter by men's fragrances for the latest launches. Our fresh, oud and woody families are great places to find a new signature scent.
How often do you add new perfumes?
We add new fragrances regularly as fresh stock arrives, so the New Arrivals collection is always worth checking back. Bookmark it to keep discovering the newest additions throughout the year.
Do you ship internationally?
Yes. The Fragrance Secrets ships across the UAE and also delivers to customers in the United States and Canada. Shipping options and delivery estimates are available during checkout.