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New Arrivals

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New Perfume Arrivals UAE

Every new fragrance brings a new experience worth exploring. The New Arrivals collection at The Fragrance Secrets brings together the latest designer launches, newly released Arabian perfumes, and the newest additions to our fragrance collection. Explore fresh arrivals before they become customer favourites and discover scents that have just landed in our store. Whether you're looking for the latest perfume trends, a recently launched fragrance, or something unique that stands out, this collection is updated regularly with the newest perfumes available online.

The Collection

Shop the Range

850 products
عطر ذا موست وانتد إنتنس أو دو بارفان 100 مل
Azzaro
عطر ذا موست وانتد إنتنس أو دو بارفان 100 مل
100ML · Men
200.00 AED
عطر عود المبخر أو دو بارفان 100 مل
Rasasi
عطر عود المبخر أو دو بارفان 100 مل
100ML · Unisex
59.00 AED
عطر كازابلانكا أو دو بارفان 100 مل
Swiss Arabian
عطر كازابلانكا أو دو بارفان 100 مل
100ML · Unisex
175.00 AED
عطر شغف عود أزرق أو دو بارفان 75 مل
Sale
Swiss Arabian
عطر شغف عود أزرق أو دو بارفان 75 مل
75ML · Unisex
149.00 AED220.00 AED Save 32%
Khadlaj Panache Angel Dust Eau De Parfum 100ML for Women | Gourmand Vanilla Floral Perfume
Khadlaj
Khadlaj Panache Angel Dust Eau De Parfum 100ML for Women | Gourmand Vanilla Floral Perfume
100ML · Women
175.00 AED
Lattafa Habik Eau De Parfum 100ML for Women | Floral Musk Perfume
Lattafa
Lattafa Habik Eau De Parfum 100ML for Women | Floral Musk Perfume
100ML · Women
95.00 AED
Paris Corner Taskeen Wowie Eau De Parfum 100ML Unisex | Gourmand Sweet Spicy Perfume
Paris Corner
Paris Corner Taskeen Wowie Eau De Parfum 100ML Unisex | Gourmand Sweet Spicy Perfume
100ML · Unisex
85.00 AED
Riiffs Momento Extrait De Parfum 100ML Unisex | Woody Spicy Amber Perfume
Sale
RiiFFS
Riiffs Momento Extrait De Parfum 100ML Unisex | Woody Spicy Amber Perfume
100ML · Unisex
149.00 AED250.00 AED Save 40%
Dumont Paris Nitro Platinum Eau De Parfum 100ML for Men | Woody Amber Fruity Perfume
Dumont Paris
Dumont Paris Nitro Platinum Eau De Parfum 100ML for Men | Woody Amber Fruity Perfume
100ML · Men
149.00 AED
Ariana Grande Cloud Eau De Parfum 100ML for Women | Sweet Gourmand Perfume
Ariana Grande
Ariana Grande Cloud Eau De Parfum 100ML for Women | Sweet Gourmand Perfume
100ML · Women
229.00 AED
Memo Paris Irish Leather EDP 75ML Unisex | Fresh Green Leather Perfume
Memo Paris
Memo Paris Irish Leather EDP 75ML Unisex | Fresh Green Leather Perfume
75ML · Unisex
499.00 AED
Guy Laroche Drakkar Noir EDT 200ML for Men | Classic Aromatic Fougere Perfume
Guy Laroche
Guy Laroche Drakkar Noir EDT 200ML for Men | Classic Aromatic Fougere Perfume
200ML · Men
75.00 AED
Alezz Oud Hersh X EDP 100ML Unisex | Fresh Spicy Woody Perfume
Sale
Alezz Oud
Alezz Oud Hersh X EDP 100ML Unisex | Fresh Spicy Woody Perfume
100ML · Unisex
195.00 AED400.00 AED Save 51%
La Parfum Galleria Sweet Cloud EDP 100ML Unisex | Milky Candy Gourmand Perfume
Sale
La Parfum Galleria
La Parfum Galleria Sweet Cloud EDP 100ML Unisex | Milky Candy Gourmand Perfume
100ML · Unisex
149.00 AED199.00 AED Save 25%
Arabiyat Prestige Safa EDP 100ML for Women | Fruity Floral Amber Perfume
Arabiyat Prestige
Arabiyat Prestige Safa EDP 100ML for Women | Fruity Floral Amber Perfume
100ML · Women
149.00 AED
Ibrahim Alqurashi Spanish Tobacco Extrait De Parfum 100ML Unisex | Oriental Woody Tobacco Perfume
Sale
Ibrahim Alqurashi
Ibrahim Alqurashi Spanish Tobacco Extrait De Parfum 100ML Unisex | Oriental Woody Tobacco Perfume
100ML · Unisex
249.00 AED300.00 AED Save 17%
Alezz Oud Klikat Blue EDP 200ML for Women and Men | Citrus Aromatic Fresh Perfume
Alezz Oud
Alezz Oud Klikat Blue EDP 200ML for Women and Men | Citrus Aromatic Fresh Perfume
200ML · Unisex
179.00 AED
FAAN Laguna Pour Femme Eau De Parfum 100ML for Women | Fresh Floral Musky Perfume
Sale
FAAN
FAAN Laguna Pour Femme Eau De Parfum 100ML for Women | Fresh Floral Musky Perfume
100ML · Women
69.00 AED100.00 AED Save 31%
عطر عربيات برستيج مهد الذهب أو دو بارفان 100 مل - عطر شرقي خشبي للجنسين
Arabiyat Prestige
عطر عربيات برستيج مهد الذهب أو دو بارفان 100 مل - عطر شرقي خشبي للجنسين
100ML · Unisex
150.00 AED
مجموعة عطور سيكريت سينتس برائحة العود والفانيليا، 2 × 100 مل | مجموعة عطور تدوم طويلاً للجنسين
Sale
Secret Scents
مجموعة عطور سيكريت سينتس برائحة العود والفانيليا، 2 × 100 مل | مجموعة عطور تدوم طويلاً للجنسين
Unisex
99.00 AED200.00 AED Save 51%
عطر ميس ديور أو دو بارفان 100 مل عطر زهري للنساء
Sale
Dior
عطر ميس ديور أو دو بارفان 100 مل عطر زهري للنساء
100ML · Women
510.00 AED749.00 AED Save 32%
شوجر مسك او دي بارفان 75 مل للجنسين – ابراهيم القرشي
Sale
Ibrahim Alqurashi
شوجر مسك او دي بارفان 75 مل للجنسين – ابراهيم القرشي
75ML · Unisex
149.00 AED230.00 AED Save 35%
عطر لومي اكسترايت دي بارفان 100 مل - حمضي حار وودي من باريسبيل
Sale
Parisbelle
عطر لومي اكسترايت دي بارفان 100 مل - حمضي حار وودي من باريسبيل
100ML · Unisex
99.00 AED140.00 AED Save 29%
عطر ماجيكال مومنت بلاش أو دو بارفان 100 مل للنساء
The Fragrance Secrets
عطر ماجيكال مومنت بلاش أو دو بارفان 100 مل للنساء
100ML · Women
28.00 AED
Just Landed

Why Shop This Collection

The New Arrivals collection is where our newest fragrances land first, updated regularly so you always see the latest launches and freshest additions. Here is what makes shopping our new arrivals worthwhile.

The Latest Launches

Every fragrance here is a recent addition, from new designer releases to just-arrived Arabian scents. It is the fastest way to see what is new and discover launches as they land.

Explore
New ReleasesLatest DropsJust Added

Be First to Discover

Get ahead of the crowd. Shopping new arrivals lets you find and wear standout scents before they become mainstream bestsellers, so you can build a signature that feels genuinely fresh.

Best For
TrendsettersEarly AdoptersFresh Picks

Updated Regularly

This collection refreshes often as new stock lands, so it is always worth checking back. Bookmark it to keep discovering the newest fragrances added to our range throughout the year.

Refreshed
OngoingSeasonalNew Stock

Something for Everyone

New arrivals span every style, designer and Arabian, oud, fresh, floral and sweet, for men, women and unisex, so there is always a new scent worth discovering, whatever you love.

Best For
MenWomenEvery Style
The Shop

Explore Our Shop Collections

Looking for something specific? Explore our other shop collections to find bestsellers, new launches, and limited-time offers across the full fragrance range.

Browse the Full Shop
Keep Looking

Explore More Fragrance Collections

Browse our main fragrance collections to discover perfumes by category, lifestyle, climate, and scent family, and find the perfect scent for every occasion.

Shop by Category Every way to shop, in one place Browse Shop by Lifestyle Office, date night, everyday Browse Shop by Climate Summer, humid, cooler days Browse Shop by Scent Family Fresh, oud, spicy, sweet Browse
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What Customers Say

Loved by Fragrance Lovers

4.8

Based on 10,284 verified reviews

Your Questions, Answered

Frequently Asked Questions

What are the latest perfume launches in 2026?
Our New Arrivals collection is updated regularly with the newest fragrances to land, so it is the best place to see the latest designer and Arabian launches this year.
Which new fragrances are worth buying this year?
The New Arrivals collection gathers our freshest additions in one place, so you can browse the latest scents and discover new releases worth adding before they become bestsellers.
What new perfumes just launched in the UAE?
Browse our New Arrivals collection to see the perfumes most recently added, including just-launched designer releases and new Arabian scents, all available to ship across the UAE.
Can you recommend a newly released perfume for men?
Explore the New Arrivals collection and filter by men's fragrances for the latest launches. Our fresh, oud and woody families are great places to find a new signature scent.
How often do you add new perfumes?
We add new fragrances regularly as fresh stock arrives, so the New Arrivals collection is always worth checking back. Bookmark it to keep discovering the newest additions throughout the year.
Do you ship internationally?
Yes. The Fragrance Secrets ships across the UAE and also delivers to customers in the United States and Canada. Shipping options and delivery estimates are available during checkout.