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New Arrivals

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New Perfume Arrivals UAE

Every new fragrance brings a new experience worth exploring. The New Arrivals collection at The Fragrance Secrets brings together the latest designer launches, newly released Arabian perfumes, and the newest additions to our fragrance collection. Explore fresh arrivals before they become customer favourites and discover scents that have just landed in our store. Whether you're looking for the latest perfume trends, a recently launched fragrance, or something unique that stands out, this collection is updated regularly with the newest perfumes available online.

The Collection

Shop the Range

850 products
عطر أشعار مان أو دو بارفان 100 مل
Rasasi
عطر أشعار مان أو دو بارفان 100 مل
100ML · Men
149.00 AED
عطر حواس للرجال، ماء عطر 100 مل
Bestseller
Rasasi
عطر حواس للرجال، ماء عطر 100 مل
100ML · Men
115.00 AED
عطر مارها فام أو دو بارفان 100 مل
Rasasi
عطر مارها فام أو دو بارفان 100 مل
100ML · Women
69.00 AED
عطر شغف عود أسود 75 مل
Swiss Arabian
عطر شغف عود أسود 75 مل
75ML · Unisex
105.00 AED
Rayhaan Jungle Vibe Eau De Parfum 100ML Unisex | Fresh Green Aquatic Perfume
Rayhaan
Rayhaan Jungle Vibe Eau De Parfum 100ML Unisex | Fresh Green Aquatic Perfume
100ML · Unisex
120.00 AED
Ahmed Al Maghribi Frost Ice EDP 100ML | Fresh Aquatic Citrus Perfume
Sale
Ahmed Al Maghribi
Ahmed Al Maghribi Frost Ice EDP 100ML | Fresh Aquatic Citrus Perfume
100ML · Unisex
73.50 AED115.00 AED Save 36%
Alezz Oud Hersh Zero Degree Celsius EDP 100ML for Unisex | Fresh Oud Woody Perfume
Sale
Alezz Oud
Alezz Oud Hersh Zero Degree Celsius EDP 100ML for Unisex | Fresh Oud Woody Perfume
100ML · Unisex
195.00 AED400.00 AED Save 51%
Riiffs Freeze Extrait De Parfum 100ML | Fruity Fresh Perfume for Men and Women
Sale
RiiFFS
Riiffs Freeze Extrait De Parfum 100ML | Fruity Fresh Perfume for Men and Women
100ML · Women
149.00 AED189.00 AED Save 21%
عطر كادن أو دو بارفان 100 مل، عطر خشبي حار للجنسين | عمان فاخر
Oman Luxury
عطر كادن أو دو بارفان 100 مل، عطر خشبي حار للجنسين | عمان فاخر
100ML · Unisex
850.00 AED
عطر غاردينيا أو دو بارفان 75 مل من أحمد المغربي – عطر شرقي زهري يدوم طويلاً
Ahmed Al Maghribi
عطر غاردينيا أو دو بارفان 75 مل من أحمد المغربي – عطر شرقي زهري يدوم طويلاً
75ML · Unisex
139.00 AED
عطر هوس فيردي او دي بارفان 100 مل للرجال من الرصاصي
Sale
Rasasi
عطر هوس فيردي او دي بارفان 100 مل للرجال من الرصاصي
100ML · Men
149.00 AED199.00 AED Save 25%
سمر بينك أو دي بارفان 100 مل – عطر للجنسين
Reef
سمر بينك أو دي بارفان 100 مل – عطر للجنسين
100ML · Unisex
199.00 AED
عطر لطافة خامرة ١٠٠ مل
Sale
Lattafa
عطر لطافة خامرة ١٠٠ مل
100ML · Unisex
99.00 AED130.00 AED Save 24%
عطر ريفليكشن مان أو دو بارفان 100 مل
Sale
Amouage
عطر ريفليكشن مان أو دو بارفان 100 مل
100ML · Men
1,075.00 AED1,200.00 AED Save 10%
عطر بيدون إيسام أو دو بارفان 50 مل
Ahmed Al Maghribi
عطر بيدون إيسام أو دو بارفان 50 مل
50ML · Unisex
75.00 AED
مجموعة عطور أتارفول المكونة من 6 قطع (6 مل × 6)
Shazine
مجموعة عطور أتارفول المكونة من 6 قطع (6 مل × 6)
6ML · Unisex
28.00 AED
عطر روز رول أون، 6 قطع، 6 مل × 6
Shazine
عطر روز رول أون، 6 قطع، 6 مل × 6
6ML · Unisex
28.00 AED
إكزوتيكا بور فيم أو دو بارفان 100 مل
House of Morais
إكزوتيكا بور فيم أو دو بارفان 100 مل
100ML · Women
49.00 AED
خمرة قهوة او دي بارفان 100 مل
Sale
Lattafa
خمرة قهوة او دي بارفان 100 مل
100ML · Unisex
99.00 AED120.00 AED Save 18%
مجموعة عطور 3 في 1: FS Dark Brown + Avento + Coffee Oud EDP 100 مل
Sale
Fragrance Secrets
مجموعة عطور 3 في 1: FS Dark Brown + Avento + Coffee Oud EDP 100 مل
Unisex
66.00 AED189.00 AED Save 65%
عطر سويت توث تشيري بيبي أو دو بارفان 75 مل
Sabrina Carpenter
عطر سويت توث تشيري بيبي أو دو بارفان 75 مل
75ML · Women
185.00 AED
عطر سويت توث 75 مل
Sale
Sabrina Carpenter
عطر سويت توث 75 مل
75ML · Women
189.00 AED215.00 AED Save 12%
عطر بيوتيفول ريد أو دو بارفان 100 مل
Sale
Marxzelle
عطر بيوتيفول ريد أو دو بارفان 100 مل
100ML · Women
25.00 AED50.00 AED Save 50%
لايف إز بليس جويفل بور فام أو دو بارفان 100 مل
Sale
Marxzelle
لايف إز بليس جويفل بور فام أو دو بارفان 100 مل
100ML · Women
25.00 AED50.00 AED Save 50%
Just Landed

Why Shop This Collection

The New Arrivals collection is where our newest fragrances land first, updated regularly so you always see the latest launches and freshest additions. Here is what makes shopping our new arrivals worthwhile.

The Latest Launches

Every fragrance here is a recent addition, from new designer releases to just-arrived Arabian scents. It is the fastest way to see what is new and discover launches as they land.

Explore
New ReleasesLatest DropsJust Added

Be First to Discover

Get ahead of the crowd. Shopping new arrivals lets you find and wear standout scents before they become mainstream bestsellers, so you can build a signature that feels genuinely fresh.

Best For
TrendsettersEarly AdoptersFresh Picks

Updated Regularly

This collection refreshes often as new stock lands, so it is always worth checking back. Bookmark it to keep discovering the newest fragrances added to our range throughout the year.

Refreshed
OngoingSeasonalNew Stock

Something for Everyone

New arrivals span every style, designer and Arabian, oud, fresh, floral and sweet, for men, women and unisex, so there is always a new scent worth discovering, whatever you love.

Best For
MenWomenEvery Style
The Shop

Explore Our Shop Collections

Looking for something specific? Explore our other shop collections to find bestsellers, new launches, and limited-time offers across the full fragrance range.

Browse the Full Shop
Keep Looking

Explore More Fragrance Collections

Browse our main fragrance collections to discover perfumes by category, lifestyle, climate, and scent family, and find the perfect scent for every occasion.

Shop by Category Every way to shop, in one place Browse Shop by Lifestyle Office, date night, everyday Browse Shop by Climate Summer, humid, cooler days Browse Shop by Scent Family Fresh, oud, spicy, sweet Browse
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What Customers Say

Loved by Fragrance Lovers

4.8

Based on 10,284 verified reviews

Your Questions, Answered

Frequently Asked Questions

What are the latest perfume launches in 2026?
Our New Arrivals collection is updated regularly with the newest fragrances to land, so it is the best place to see the latest designer and Arabian launches this year.
Which new fragrances are worth buying this year?
The New Arrivals collection gathers our freshest additions in one place, so you can browse the latest scents and discover new releases worth adding before they become bestsellers.
What new perfumes just launched in the UAE?
Browse our New Arrivals collection to see the perfumes most recently added, including just-launched designer releases and new Arabian scents, all available to ship across the UAE.
Can you recommend a newly released perfume for men?
Explore the New Arrivals collection and filter by men's fragrances for the latest launches. Our fresh, oud and woody families are great places to find a new signature scent.
How often do you add new perfumes?
We add new fragrances regularly as fresh stock arrives, so the New Arrivals collection is always worth checking back. Bookmark it to keep discovering the newest additions throughout the year.
Do you ship internationally?
Yes. The Fragrance Secrets ships across the UAE and also delivers to customers in the United States and Canada. Shipping options and delivery estimates are available during checkout.